Nair Dental Studio
68 new patients in the first 90 days for a 2-chair dental practice
Where they started
Dr. Priya Nair had taken over the practice from a retiring dentist 18 months earlier. The website she inherited still listed the previous owner. The Google profile had 11 reviews, the most recent from 2022. Insurance changes meant her existing patient base was shrinking, and word-of-mouth was not bringing in enough new patients to replace them. She had budget for marketing but no idea where to start.
What we built and ran
- 1Rebuilt the website from scratch on a fast, mobile-first platform with online booking integrated into the hero
- 2Cleaned up the Google Business Profile: new photos of the studio, completed all services and categories, posted weekly updates
- 3Set up an automated review-request SMS that fired 24 hours after every appointment
- 4Launched targeted Google Ads for high-intent searches ("Invisalign Austin", "teeth whitening near me", "emergency dentist 78759")
- 5Created a simple "new patient special" landing page connected to the ads campaign
How it unfolded
"I was skeptical at first, but the results speak for themselves. Our website looks like a Fortune 500 company's now, and the follow-up emails book consultations even when I'm chairside with patients."
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